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Wednesday, 22 February 2017

What if My Little Pony was your beauty icon? Influencer campaign for Hasbro!



Sooooooo I wanted to share a pretty fun campaign I recently did for Hasbro (the toy brand!)
Hasbro wanted to reach out to a wider audience, that went beyond mummy bloggers and their children. They wanted to launch a new influencer marketing campaign that would position their products in a unique way and make them cool to millennials.

Monday, 12 September 2016

Augmented reality INSANITY - is this really our future?



Filmmaker Keiichi Matsuda has created, 'Hyper-Reality', a short film on how AR, (augmented reality) might look in the future. I saw it a couple months back and it still blows my mind! 

What do you think of it? Does it make you excited for the future? Or does it just make your head spin? 

Wednesday, 8 June 2016

Viral video from Adidas: one of THE BEST

Adidas D Rose Jump Store: #jumpwithdrose




This has got to be one of my favourite viral videos of all-time! It's urban and really gets your adrenaline going.  

In 2014, Chicago Bulls star Derrick Rose took up residence at a "pop up store" in Hackney where all the Adidas shoes were free, as long as visitors could reach them from a ten foot high shelf.

Adidas invited kids from East London via @adidasUK and Facebook to the store, where they had 24 seconds, the amount of time it takes to make a play in a basketball game, to jump the height of a basketball rim and grab the shoes.

The Campaign won 5 Awards at the Creative Circle Awards including 4 Golds!

Tuesday, 10 May 2016

Friday, 29 January 2016

MTV Brand New: who you need to keep your eye on in music for 2016


Last Wednesday I went to MTV's #MTVBrandNew event, a gig that features acts that are set to take the UK by storm in 2016.

There were two events for this - the first was presented by Craig David, with support from Brand New nominees Anne-Marie and WSTRN. The event I went to was hosted by Bloc Party, and they shared the stage with Brand New nominees Rat Boy and Nimmo.

The event was awesome! Being a R&B and garage fan, I'll let you guess who I'm hoping wins the title this year. 

This year's winner will be revealed Tuesday 2nd February... 

Hold tight WSTRN ;-) 






Monday, 14 December 2015

What gets viewed more than sex on the internet?



Last week I attended a continuous digital learning day in work. We have them about once a month to keep up socially savvy and inspired!

YouTube gave us a workshop session on their platform and one of the interesting nuggets I got from the meeting was a case study on the famous Volvo Trucks video featuring Jean-Claude Van Damme.

YouTube told us, that at it's climax, the viral video got even more searches than sex - that's definitely what you want out of a branded video!

Here it is once again for you to enjoy...

Tuesday, 28 July 2015

Tuesday Track: the banger you need to listen to this week!



A clear tuuuuuune from Future

Give this song the respect it deserves and turn the volume up as high as you can. 

Like it? Check out his new song 'Where Ya At' with Drake

Thursday, 2 July 2015

Cardiff’s Biggest Party: X Festival 2015



A couple of week ago me and the girls hit X Festival and oh lord did we have a good time... from what I can remember.

It was so good to see Cardiff have such a big music event in the city! I think my Snapchat nearly exploded with the amount of fun I was trying to film. Sorry Snapchat friends for having one hell of a long story!

We went to the Saturday festival, mainly to see the queen Annie Mac :)

Take a look at some of the pictures which capture the standard festival vibes -  drinking cider, wellies, climbing on boy’s shoulders, oh and rain – of course! Ha.


Friday, 5 June 2015

Dream BIG! The most beautiful story you’ll read today...


Last week someone told me one of the most inspirational stories I have ever heard. You may have heard it already, but it gave me goose bumps and has made me really think differently about the future, my vision and how I act day to day. I wanted to spread the good vibes around so I thought I would feature it on my blog. Will it have a big impact on you too?

Friday, 29 May 2015

How to feel extra happy on a Friday!


Yesssssss... Friday, you're back! Where you been hunayye? I'm sure I don't need to try to get you into that Friday mood, but if you want to kick your feel good factor up a notch then check out a little playlist I created on my commute to work this morning! Have an awesome weekend!

Wednesday, 9 July 2014

Inside My Drawer: Social Media Essentials

Last week I started a social media campaign, which looks into everyone's drawer who works at LONO Creative

With the help of Nora's creative flair, (a designer I sit next to) we've taken pictures of stylised drawers which represent the professional and personal lives of Creative Directors, Graphic Designers, PHP Developers and Account Executives. Take a little peek into my drawer below. It shows everything a social media manager should hold dear in life - Twitter, iPhone, iPad... leopard print! Ha. I think it looks like the quintessential 'geek-chic' style - what do you think?  

  

Monday, 9 June 2014

Fancy a free cocktail today? New app Drinki gives you free drinks!


A night out in London doesn’t come cheap, especially if you’re the kinda gal that’s a fan of the cocktails. Who doesn’t love those mornings when you wake up feeling a little bit smug from the night before knowing you’ve dodged a few quid here and there!?

Last week I was contacted by the lovely ladies at Drinki, a new mobile app for girls that let’s you have a completely free cocktail in various bars across London in return for a simple Facebook check-in. Yep, you read that right – COMPLETELY FREE! Available to download (also for free) from the App Store or Google Play, Drinki allows you to have 1 drink per bar, per day. The app will always show you the next available time you can get a free drink at each bar. Emma, (one of the creators of this genius mobile app) asked me to check it out and give a review. So on the weekend I rounded up a few pals to try it out...

Tuesday, 20 May 2014

How to stay inspired: 23 quick tips!


As I work at a branding agency, it’s essential for me and my team to keep coming up with unique ideas everyday - good Lord it ain’t easy though!

Creative thinking and delivering one-of-kind concepts come from being inspired. How do you keep yourself stimulated on a daily? By breaking up your routine, trying out new things, and of course, having fun ;o)

Here’s a little list to help you stay motivated and give you a bit of oomph for when you need it…